Artificial Intelligence (AI) has long been the holy grail of the digital education industry. Few companies know this as well as L-Pub, which specialises in the use of AI in language-based applications. Thus, L-Pub and Avallain are now entering into a partnership, which will add the unique skills and technologies of the German language technology company to Avallain products, while introducing L-Pub’s customer base to Avallain technologies in turn.

What L-Pub brings to the table

Founded in 2015, L-Pub is a young and energetic startup with a clear goal: Instead of working on education technology solutions in general, L-Pub focuses specifically on developing highly advanced language technologies. These include automated natural language processing (NLP) algorithms, allowing computer programmes to understand or even produce natural language autonomously, e.g. for automated exercises or individualised learning tips.

“What makes us most excited to work with L-Pub is the fact that they do not follow a generalised approach to AI programming,” says Ignatz Heinz, Co-Founder and Managing Director of Avallain: “They are specialised in providing language processing technologies to publishers as well as educational institutions and that focus has allowed them to achieve great expertise in this area.”

Practical benefits for content creation

This partnership between L-Pub and Avallain is sure to provide numerous advantages to both companies and their end users down the line. Some specific benefits are already tangible and are already scheduled for inclusion in Avallain Author:

  • Automated analysis of learner performance and learning success
  • Analysis and curation of learning content via automated NLP tools
  • Automated support for editorial processes and content creation
  • Support for individualised exercises and information retrieval

For Avallain’s customers, this will bring about a faster and more versatile content creation workflow and Avallain users will be able to design even more individualised learning experiences.

Automated processes create more individualised learning environments

Thanks to AI automation support of the content creation process, Avallain Author will be able to create much larger and more varied sets of learning activities. This provides language learners with more didactic choice, allowing them to skip materials they already excel at in favour of learning areas in which there may be a need for improvement.

This degree of individualisation will be further expanded via adaptive learning algorithms, which L-Pub is currently developing in collaboration with the Technische Universität Darmstadt.

Leading the way to advanced learning technology

While Avallain will be able to use the unique expertise of L-Pub in its long-term strategy of AI integration, L-Pub will be able to offer their customers access to Avallain Author as an integrated authoring tool to simplify their workflow. Likewise, L-Pub customers will be able to increase their reach thanks to platforms and apps created with Avallain Unity. But in the end, the partnership may benefit learners the most.

David P. Steel, Founder & Managing Director at L-Pub puts it most succinctly: “Together, Avallain and L-Pub hope to offer the niche skills that L-Pub has honed to a wider audience. On the one hand, we will provide more publishers with access to cutting-edge language technology solutions, on the other hand, we will be able to reach more end users, making their learning experience better.”



Daniel Seuling, Head of Communications,